Download our ebook
The 3 keys to successfully digitize your paper catalogue and rise to the multilocal and omnichannel challenge
Find out how retailers are creating a strong connection with their customers and prospects at the local level, while optimizing the cost of their media investments.
Today, three major challenges await retailers: new consumption patterns, an increased appetite for promotion and new regulatory and environmental constraints. Only agile retailers, capable of understanding and adapting to these rapid market changes, will be able to be part of tomorrow’s landscape.
Download our Ebook
The 3 keys to successfully digitize your paper catalogue and rise to the multilocal and omnichannel challenge
Find out how retailers are creating a strong connection with their customers and prospects at the local level, while optimizing the cost of their media investments.
Today, three major challenges await retailers: new consumption patterns, an increased appetite for promotion and new regulatory and environmental constraints. Only agile retailers, capable of understanding and adapting to these rapid market changes, will be able to be part of tomorrow’s landscape.
In this Ebook you will discover :
Key figures
- to understand consumer behavior in the wake of the health crisis
Tips
for creating the perfect paper and digital promotion balance
Practical use cases
- of catalog digitalization with Monoprix, Norauto, Primaprix and many others.