To act efficiently in favor of the environment, the advertising industry must activate two essential elements: Measurement and coordination.
More than four out of ten French people now place the climate emergency at the top of their concerns. Promulgated this summer by the Parliament, the Climate Law echoes this environmental awareness.
The digitalization acceleration in retail through omnichannel advertising targeted around the stores
ARMIS has developed the SaaS platform that allows retailers to digitalize, in a few clicks, their offers and services in order to give each store the ability to ensure its own visibility through multi-local digital advertising
The print circular, which despite a few protests during its existence has long enjoyed impunity in the face of its poor environmental record, is once again at the heart of the debate.
With the opening of offices in Southern Europe and the United States, the French company wants to capitalize on a 2020 fiscal year boosted by lockdown.
Harris Interactive study for ARMIS reveals end-of-year shopping preferences. The French are ethical and are determined to support their local businesses.
Armis, a SaaS platform specializing in the digitization of print circulars and retail operations, consolidates its management team and recruits its VP Sales, Head of Data and Head of Operations & Services.
Dan Gomplewicz, founder of Armis, misunderstands the government's decisions at the start of quarantine. He nevertheless points to the lack of preparation of retailers facing Amazon, while placing the issue of purchasing power at the center of the challenges of this...
ARMIS, the SaaS platform pioneering the digitization of prospectuses and commercial operations, publishes the third edition of its barometer, conducted with the Harris Interactive Institute.
Dan Gomplewicz and David Baranes, co-founders of ARMIS , give us their predictions on future communication trends, a few days before the first stage of deconfinement.
Fight against fraud, conversion measurement and ad targeting... The Chrome API suite seems, on paper, to offer real solutions to the advertising market.