How to MASTER ALL STORES’ COMMUNICATION IN YOUR NETWORK ON THE INTERNET?
Boulanger integrates ARMIS Multilocal Advertising technology and increases sales by 3.4%.
This campaign allowed to :
- Get an important return on advertising investment
- Optimized communication for each store by FLAI, the artificial intelligence at the heart of ARMIS Multilocal Advertising technology
- Strengthen Boulanger and ARMIS partnership
To discover in this case :
- Advertising activations and digital window displays concrete examples
- Promising results : For 1 euro invested, Boulanger was able to generate 12 euros of incremental revenue and an average campaign uplift of 3,4%
He testifies :
“ARMIS, pioneer of Multilocal Advertising, allows our brand to put each of our stores at the heart of our advertising operations.”
-says Kévin Barvec, Operational Marketing Manager and CRM at Boulanger.
Discover the video presenting our partnership by Dan Gomplewicz, CEO and co-founder of ARMIS and Kevin Barvec, Marketing and Operational Manager and CRM at Boulanger during the Connected Day of 2018.