Henkel Beauty Care Amplifies Awereness For Its Products Nearby Franprix Shops Leveraging ARMIS and Alkemics Technologies
– The 4 companies win the Cross-Canal 2017 LSA Award, one of the highest distinction for retail innovation in France, for this campaign –
A true pioneer in Multilocal Advertising technologies, ARMIS provides physical retailers with a solution to digitalize their local communication and therefore compete with the web’s giants while leveraging their relationships with local consumers.
This seed round aims at consolidating its ground-breaking Multi-Local Advertising technology and accelerate its commercial development.
Previously Chief Data & Technology Officer of Nextperf, this pioneer in adtech completes the leadership team to accelerate the technology developments of ARMIS.
Ex Top Executives From AppNexus, The World’s Leading Independent Advertising Technology Company, And E.Leclerc, France’s Largest Retailer, Are Launching ARMIS.TECH
The new company allows retailers to leverage digital media in order to fuel in-store shopping, by using Multi-Local Advertising (MLA) technologies